Rajdeep Mayer - Top Digital Marketing Guru In B Town, Has Predicted the present Digital Scenario Ten Years Ago
The digital Marketing savant who came to India after working with many Main stream Rappers and makes ten years ago changed what Youtube ‘views’ would represent and began a replacement trend which clearly was here to remain . A renowned and revered name within the music and film industry , Rajdeep Mayer(RDM) came to India and caused a stir by making Honey Singh’s Brown Rang hit 1,000,000 views at a time when independent music videos wont to get around 1-2 lakh views.
"Earlier people never thought publicity through digital platforms would become this big and that they relied on newspapers and television etc. My company started the trending scene and that we were the primary one in line to start out digital marketing. then it all exploded and today people do the precise same stuff which I had mentioned ten years ago."
Talking about his journey, Rajdeep says, "I only worked with only Yo Yo Bhai in india within the beginning and that we reached many views for all the songs. But Brown Rang was the primary song which made headlines thanks to its reach" he adds with a smile."
Eventually his expertise was sought by the films too. From Namaste England to Eela Helicopter to Accidental Prime Minister amongst others under his belt, he now plans on expanding further more into Hindi also as regional movies. He says, "Regional movies are getting bigger and producers have started keeping separate budgets for digital promotions to succeed in more and more audience."
"Digital marketing may be a very innovative field and that i always tell my clients that it's much bigger than views and likes which we get them anyway”. His company RDM Media offers digital marketing and content development solutions to not only music and films, but to multiple industries because the need of the hour has become to maximise any business’s reach amongst people. The trend of 100s of millions views on many music videos has given rise to a drag too. People are buying and creating fake views which makes no sense . I even have always believed and delivered only real and organic views”.